On-Page SEO Checklist for Shopify Store Owners

Keyword Research

Start with effective keyword research. Use tools like Google Keyword Planner to find relevant keywords that customers are searching for.

Optimizing Title Tags

Ensure each page has a unique, keyword-rich title tag. Keep it under 60 characters and compelling for users and search engines.

Meta Descriptions

Craft concise meta descriptions (under 160 characters) for all your pages. Include keywords and ensure they entice users to click.

URL Structure

Keep URLs short, clean, and keyword-focused. Avoid unnecessary parameters or symbols for better SEO

Image Optimization

Use descriptive file names and alt text for images. Compress images to improve loading speed without sacrificing quality.

Mobile Responsiveness

Ensure your Shopify store is mobile-friendly. Google prioritizes mobile-first indexing, making this a crucial SEO factor.

Internal Linking

Implement internal links between relevant pages. This helps Google understand your site structure and boosts SEO.

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