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Shopify merchants must keep a close eye on Google's updates, as they significantly impact search rankings.
Shopify algorithms consider various factors, including product descriptions, images, customer reviews, and overall store performance.
Google's mobile-first indexing means that the mobile version of your site is the primary source for indexing and ranking.
Creating high-quality, relevant content is a timeless SEO strategy. Algorithms increasingly focus on the context and quality of content.
Factors such as page load speed, easy navigation, and secure transactions contribute to a positive UX.
Embrace new features and updates offered by Shopify